On this episode of the 'Graphic Designers You Should Know About' series, we explore the life of Herb Lubalin, a pioneering designer renowned for revolutionizing typography by giving type both meaning and life. But his contributions extend beyond typography—Herb was also an iconic editorial designer. His groundbreaking work in magazines such as Eros, Avant Garde, and U&lc demonstrated his innovative approach to merging editorial and design roles. This dual impact transformed both fields, establishing him as a visionary in graphic design history.
 

This video features insights on Lubalin's legacy as a legendary editorial designer from Adrian Shaughnessy, a British graphic designer, writer, publisher, and lecturer. Adrian is the co-founder of Unit Editions, an associate lecturer at the Royal College of Art, and the author of Herb Lubalin: American Graphic Designer.