When Jim Fitzpatrick was 16, he met Che Guevara in a small pub on the west coast of Ireland years before creating one of the most reproduced political images in history. From the iconic Che poster to Thin Lizzy album covers and Celtic inspired artworks, his career has shaped generations of visual culture across politics, music, and design.
In this Twos Talks interview, Jim Fitzpatrick shares the story of meeting Che Guevara in person, the process behind creating the famous poster, the hidden signature inside the artwork, and his journey through psychedelic art, political graphics, album cover design, and Irish mythology.
In this episode, Jim Fitzpatrick talks about:
• Meeting Che Guevara in Ireland before his death
• The story behind the iconic Che poster
• Designing political and revolutionary graphics in the 1960s
• The hidden logo inside the famous Che artwork
• Psychedelic poster design and visual experimentation
• Working in advertising while creating radical artwork
• Creating album covers for Thin Lizzy
• The story behind the Black Rose album cover
• Irish mythology and Celtic symbolism in his work
• The influence of American psychedelic poster artists
• Why artists should leave signatures hidden inside their work
• The Irish Che Guevara stamp controversy
• Why he never sold the rights to the Che poster
• His thoughts on art, design, and visual culture today

TimeCodes:
00:00 Intro
00:20 Jim Fitzpatrick
01:27 Meeting Che Guevara
02:10 Butterfly Effect
06:32 Che Guevara Poster
12:24 April Fool's prank
14:35 Thin Lizzy Album Arts
18:26 Ad
19:38 Thin Lizzy Stamp
20:30 Che Guevara Irish Stamp
24:20 Hidden Signature on the Poster
27:51 Top 5 Artists and Designers

🎨 Design and artworks shown throughout the episode courtesy of:
https://jimfitzpatrick.com/ 
You can also follow Jim Fitzpatrick on Instagram at:
 / jimfitzpatrick  

Intro animation by: Miray Erdeve
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